A newsletter can be an excellent communication tool - an opportunity to inform, update and gently remind patients of all that you offer – thereby increasing appointments and uptake of all treatments.

Sending a newsletter, most effectively twice a year, is an effortless way of keeping in touch and encouraging patients to stay loyal to your practice.

Writing your own may seem a good idea, but often feels like one thing too many in an already overloaded schedule.

Cathy Johnson Design now produces a customised patient newsletter to lift the burden. Written by a panel of contributing dentists in an informative, patient friendly style, it features articles on a variety of general and specific dental topics. This stylish double sided A4 newsletter, published in April and October, can be personalised with your logo, contact details and general news so it appears unique and individual to your practice.

If you are a busy dentist, with little or no time for marketing, a patient newsletter may be an ideal solution.

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